Portfolio

POS (Point of Sale) materials are a key element of visual communication and effective sales support. They serve not only as carriers of product information but also as tools for building brand recognition and engaging consumers directly at the point of purchase. When well-designed and professionally executed, they increase the appeal of the offer, support purchasing decisions, and strengthen the brand’s presence on the market.

Within this category, we produce a wide range of display and promotional materials, including:
- cardboard stands, displays, and product holders,
- wobblers, hangers, shelfliners, shelf stoppers, and promotional stickers,
- product tags and labels,
- floor and countertop stands.

Each product can be individually tailored to the specifics of the sales space, the type of product being promoted, and the goals of the marketing campaign.

POS materials are made from high-quality solid or corrugated cardboard, foam boards, plastics (PVC, PET, PP), as well as eco-friendly, recycled substrates. We select materials based on the display location and campaign type – offering both disposable solutions for short-term promotions and durable constructions for long-term use.

We use printing techniques adapted to the volume and production requirements – offset (UV or conventional) or digital – and offer a wide range of finishing options such as: lamination (matte, glossy, soft-touch, anti-scratch, rainbow, metallic), varnishing (dispersion, soft-touch, UV), calendaring, hot-stamping, and embossing. These enhancements give each project a unique and visually appealing character that attracts attention.

POS materials are widely used across various industries, supporting effective product presentation and brand building in sales environments and during events, including:
- Retail stores and chain shops – for showcasing new products, seasonal promotions, and special offers.
- Pharmacies and drugstores – for shelf visibility and clear communication of product benefits.
- Trade fairs, conferences, and industry events – for booth equipment and brand presence.
- Food service and HoReCa – for menu displays, leaflet holders, and promotional stands.
- Salons and showrooms – for premium product presentation with a prestigious look.

Every POS material is created with full consideration of the client’s needs – both in terms of form and function. We design from scratch or based on provided concepts, ensuring maximum functionality, durability, and alignment with the brand’s visual identity.

We produce both small promotional runs and large-scale series for wide distribution. At every stage, we offer support – from consultation and prototyping, through production, to delivery logistics.

POS materials are more than just decor for sales spaces – they are part of a well-thought-out strategy for brand presence at the point of purchase. When well designed, they turn customer attention into real sales.